Direct mail juggernaut with quarter billion dollar sales approaches Invent-Tech booth during Day 2 of National Hardware Show 2007…

May 9th, 2007

Good afternoon, Juan C. Blanco, Invent-Tech’s Director of Product Licensing, back yet again with more details on what has been an apparently unbelievable morning at the Invent-Tech booth during Day 2 of the National Hardware Show 2007. We stated even before the show began that the official title of this event was not indicative of the vast diversity of the attendees we expected to meet, and more and more examples of that seem to be emerging today!

My colleagues at the show informed me earlier that they were approached at the booth by the principal of a direct mail company that, according to his statement to my colleagues, garnered over a quarter billion dollars in sales last year. The contact for this company also informed our trade show contingent that he currently owns 10 million names and addresses that he sends his catalogs to on a regular basis, and that he has assisted inventors in the past through licensing. All of these characteristics obviously make him a potentially terrific fit for our company and the inventors that we represent, and we are looking forward to cultivating what could very well become a vastly beneficial relationship for all parties!

Examples like these vividly illustrate the vast leverage that Invent-Tech inventors enjoy each time Invent-Tech exhibits at an industry-leading trade show event such as the National Hardware Show.

Stay tuned to the Invent-Tech Network for more developments from a memorable Day 2!

Entry Filed under: Trade Show Buzz, Invent-Tech News